Vizio will pay a fine for spying users

14 Apr

Vizio will pay a fine for spying users

Vizio and the Federal Trade Commission have come to terms in a process involving a huge breach of user privacy by their televisions. The manufacturer will pay a i/strong>2.2 million fine.

When buying a new TV set packed with cameras, microphones and various types of sensors, we would not want to be spied on by him. In the meantime, the Vizio receivers, which illegally collected information for their users, behaved like that. These products automatically track what the owners see on them and without any explicit warning. The information collected was then sold for heavy money to advertisers and other companies.

When the case came to light, the Federal Trade Commission filed the Vizio trial, accusing the company of infringing its customers' privacy. Then it turned out that spying took place very long, since data collection was a standard feature of receivers produced since 2014. What's more, the company has released software updates for older models that have also introduced it.

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With the technology of comparing pixels on the screen a second after a second, and then comparing this information with the content database, Vizio knew perfectly well what the user on his television was watching. Whether using cable TV, satellite, online sources such as Netflix and Amazon Prime Video, or DVD or Blu-ray movies. As a result, every day 100 billion data points were recorded from millions of television viewers.

The collected data included many private information such as gender, age, income, marital status, size of home, education and whether the home is own or rented. Vizio also made it possible to trace the user through other devices.

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Lloyd Bowman

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